I design and help facilitate the building of great digital experiences.
A case study for the Turnstone MyDesigner appLearn more...
A graphic novel: from hand drawn images to hyperlinks, this graphic novel spans multiple generations and crosses international borders.Learn more...
This conceptual design reimagines an online herbarium; using storytelling to prompt a deeper exploration of Mongolian Culture.Learn more...
The re-design for this page floated critical details up to user's first entry point. L+M's brand offering is a human, friendly and approachable service line of treatments and healthcare options.www.lmhospital.org
This project gathered AHS's research offerings and information into a single site and clinical trials search experience.Visit AHS Clinical Trials site
Every time I set out to learn something new I come up with some pretty playful stuff in the process.Hear from this Old Bear
I worked as part of a collaborative team on a research project aimed at improving 3M's search experience.3M.com
I acted as lead designer for Turnstone’s MyDesigner iOS app.Turnstone.com
I assisted in user testing & the heuristic review of Pitney-Bowes MapInfo Pro. & the Pitney-Bowes PbSmart Postage web applications.
Learn more about theMapInfo.com
Learn more about thepb.com
I worked with this Hong-Kong based financial start-up for a short intense project to improve their investor software tool.InvestOrbit.com
worked as a creative consultant to help facilitate an Innovation Lab in at VW's 3rd Place Labs in Berlin, Germany & the i2 Institute launch in Saudi Arabia.
Learn more about the i2 Institute
Learn more about the Architectz of Group Genius
he Look-See Tree was made possible with a grant from the Carnegie Mellon Robotics Institute, and was part of the Robot 250 program which brought robots to the public arts in Pittsburgh, PA.
In 2009-2010 I received Fulbright/ Nehru grant to travel and work in India. I conducted a year long project aimed at documenting street vendors and their temporary, mobile structures.
Learn more about the Fulbright foundation:
I've taught a number of courses for varying levels of artists:
Carnegie Mellon 2010:3-D Mixed Media
Pittsburgh Center for the Arts 2009: Edible Drawables: Drawing Edible Wild Plants
Carnegie Mellon Pre-College 2009: Arts in the City
Carnegie Mellon 2008: Concepts: Space and Time: as experienced via Human Mobility
Mattress Factory Museum 2007:Portable Works: Youth Summer arts program
One Mile Garden: Participatory Urban Design: One Mile Garden (OMG) started in 2008, in an on-going effort to catalyze small-scale food production in the city of of York, Alabama. Explore this great community driven effort:
Make Yourself at Home was my contribution to SCALE, an exhibit I curated at the Trahern Gallery at Austin Peay State University in Clarksville, Tennessee.Check out the archive and installation
Scale included 12 total artists and was shown at two galleries: The Space gallery in Pittsburgh, PA and the Trahern Gallery, at Austin Peay State University, TN. Scale’s artists explore the economic downshift in fine arts productions and how it's shaped artists methods & lifestyles.
Check out or download a PDF about this exhibit!
Leapfrog Strategy Consulting partners with clients to achieve breakthrough solutions that activate their brand and business strategies in creative effective 360 experiencess.
Learn more about Leapfrog Strategy Consulting: Leapfrog Strategy Consulting
I designed & built a portfolio for a well recognized Bollywood Film Colourist.
Bablrr is the product of an international collaboration between Engineer Thiago Hersan and UX Designer Ally Reeves. We like to help the masses keep their quick txts under wraps when it comes to being monitored on anything other than a basic human scale.
The Jigsee Mobile video app is a product of Jigsee Digital Media, now VuClip. With over 10 million downloads and 4 million users, Jigsee has made it's mark on the video streaming industry. I worked as lead UX designer and Visual Designer for this product.
Learn more about Jigsee and VuClip:
At Jigsee we created white lable video apps for partners like: Sony, UTV/Disney, Jump Games, Reliance Entertainment, and Vuclip. Check out some of our work with UTV:
The Mobile Museum (M.M.)is a portable show space which visited over 20 locations and reached over 2500+ viewers; in person, in spaces in the city of Pittsburgh that were residential and commercial, but typically vacant of public arts programming.Learn more about this the Mobile Museum
John Pena and I created a free bicycle mail delivery service called the Pittsburgh Pedal Express. We built a wooden mailbox and on it inscribed: “Write a letter to someone in Pittsburgh, drop it in our box and we will deliver it by bicycle.
Learn more about Pedal Postal Express
Check out News coverage of Pedal Postal Express
In my research of hawkers during my Fulbright fellowship, I started to created paper-cut images based on categorizations of published articles that portrayed hawkers in 4 key lights: biographical, architectural/urban planning challenge, statistics and instigators of conflict.
Taco Truck was a collaborative street-level project that sold tacos from a fake taco truck facade. We sold out within a few hours.
The One Mile Meal was a "recipe" for a day of activities exploring local food scarcity -or- availability. After a day of gathering food growing naturally or in nearby gardens, participants cook a meal with found foods: discussing food access in their neighborhood.
In the summer of 2006, I toured the East Coast as part of a 7 member puppet troupe. Our Performance, The Hardest Question Ever, featured chain-gang inspired music, and took place inside a life-size prison cell covered with hundreds of letters written by death row prisoners in the Northeast, US.
Check out photos from the Hardest Question Ever puppet show
I find that certain portions of design process (test, prototype, repeat) tend to cycle more or less often based on the project. I believe that user testing is the best way to establish sound design thinking and increase potential for innovation and true product fit. At the end of the day, each project is different and requires any process to be fitted to unique needs and considerations.
Hi, I'm Ally. I love crafting functional and exceptional, user-centered experiences that make day to day life easier and fun. I have lived and worked in the US and Asia, and have traveled extensively in Asia, Europe, and the Middle East. My work and my approach to company culture are informed by my experiences in fast-paced digital start-ups, brand and product innovation firms, and my experiences with creativity in fine arts studios around the world. When I'm not at work I draw comics, travel, and read. Reach out to me by email if you'd like to know more: